Rick Dauch, president & CEO of Accuride Corp., has received the Quality Leader of the Year award from the Automotive Division of the 80,000-member American Society for Quality (ASQ). Dauch was presented the award at the group’s 2012 Awards Banquet, held in Rochester Hills, MI.

The annual event honors industry leaders and volunteers who have made significant contributions to automotive quality.

The ASQ Automotive Division presents its Quality Leader of the Year Award to a deserving professional who, while not formally in the quality profession, demonstrates outstanding support for the execution of quality and improvement systems. 

According to the organization, after joining Accuride in February 2011, Dauch launched a company-wide initiative to adopt consistent quality systems and lean manufacturing principles companywide.

“I’m honored to receive this award on behalf of the 3,000 associates who make quality a reality at Accuride,” said Rick Dauch. “Quality is not free, it’s an investment. Achieving world-class operations requires that you invest in the ‘four P’s:’ people, product technology, process technology, and procedures and systems. If you don’t, you’ll spend your money instead on things like scrap, rework, premium freight, and warranty. That’s why I remain a committed, outspoken champion for quality.”