Betts Co. adds marketing manager

Dec. 29, 2014

Betts Co. has hired Randy George as marketing manager. George has more than 20 years of experience as a marketing and sales professional, the company said. He will be responsible for all marketing communications activities for Betts Company and its three divisions, BettsHD, Betts Spring Manufacturing and Betts Truck Parts & Service.

“Randy is a seasoned cross-channel marketing and business development professional with expertise in online marketing, social media and web strategy,” said Bill Betts, vice president. “We are thrilled to have Randy join our team and look forward to furthering effective implementation of our brand and promotional strategies.”

Before joining Betts, George was business development/senior account executive for Bixly, a software and web application development firm based in Fresno, CA.

Sponsored Recommendations

Reducing CSA Violations & Increasing Safety With Advanced Trailer Telematics

Keep the roads safer with advanced trailer telematics. In this whitepaper, see how you can gain insights that lead to increased safety and reduced roadside incidents—keeping drivers...

80% Fewer Towable Accidents - 10 Key Strategies

After installing grille guards on all of their Class 8 trucks, a major Midwest fleet reported they had reduced their number of towable accidents by 80% post installation – including...

Proactive Fleet Safety: A Guide to Improved Efficiency and Profitability

Each year, carriers lose around 32.6 billion vehicle hours as a result of weather-related congestion. Discover how to shift from reactive to proactive, improve efficiency, and...

Tackling the Tech Shortage: Lessons in Recruiting Talent and Reducing Turnover

Discover innovative strategies for recruiting and retaining tech talent in the trucking industry during this informative webinar, where experts will share insights on competitive...

Voice your opinion!

To join the conversation, and become an exclusive member of FleetOwner, create an account today!