Betts Spring Co. has hired Eddie Cadena as marketing coordinator. Cadena joins the company from B-K Lighting + Teka Illumination, where he served as Internet content coordinator.

The marketing coordinator position is a new position for Betts Spring, which supplies truck parts distribution and service, spring manufacturing and the manufacturing of spray suppression products including fenders and mud flap hangers.

“We are pleased to welcome Eddie to our marketing team,” said Bill Betts, vice president, Betts Spring Company. “His hiring allows us to provide focused support directly and indirectly to our customers through development of marketing tools to help them succeed.”

Cadena has 17 years in marketing communications with experience in web content generation and design, promotions and media news writing and production.