Robert L. McCoy, founder of the McCoy Group, died on Tuesday, May 21, at his home in Las Vegas, NV. He was 86.

McCoy founded the company that would eventually become the McCoy Group with a single truck hauling milk in Shullsburg, WI, in 1954. According to the company, he joined with two partners a short time later to form Mc-Mor-Han Trucking. McCoy ran operations and was the driving force in the business.

Truck Country, the business of selling and servicing trucks, was started in 1958 with GMC trucks, later adding Freightliner trucks to the offering.

Over the years, McCoy’s sons Mike, Jack and Bob Jr. joined with him to grow the company to include commercial truck leasing, tow truck sales and service, three transportation divisions, and 12 full service Truck Country locations throughout Iowa and Wisconsin.

McCoy’s grandsons, Doug, Brian, Greg and Jon McCoy, are now in leadership positions in the six divisions that comprise the McCoy Group.