PHH Arval has named Geoff Seely vice president of finance in Canada. Seely will lead the financial operations team for PHH Canada and provide expertise on driving operational improvements and enhancing profitability, the company said.

“Geoff’s strong financial leadership background and general business experience will certainly help PHH continue to accelerate our growth in Canada,” said Jim Halliday, president, PHH Canada and senior vice president and chief business development officer for North America. “Our forward-thinking approach, combined with our data-driven results and best-in-class technology, continues to be a differentiator and give us a competitive advantage.”

Seely has more than 20 years of financial experience. He was most recently CFO for an independent insurance brokerage.