Transcore introduces 1click2call feature

Transcore has announced the integration of voice over Internet protocol (VoIP) into the company’s U.S. version of 3sixty Freight Match, an internet-based logistics service that facilitates matching shipper’s freight to available trucks.

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Transcore’s 1click2call feature, which is free to all 3sixty Freight Match customers, is designed to allow users the opportunity to complete business transactions more efficiently. Customers need only one click to immediately call brokers or carriers from the search results screen, the company said. In addition, all calls are free within the network.

Tim Bickmore, executive vice president for TransCore's Commercial Technology Group, explained, “Almost 53 million tons of goods move nearly 12 billion ton-miles on the multimodal transportation network on a typical day. TransCore’s freight matching network alone facilitates approximately $40 billion in freight transactions annually, much of it set in motion by telephone transactions between brokers and carriers.

“Depending on load volume, brokers or carriers will make anywhere from 15 calls a day to hundreds. Traditionally, each call might take two minutes or more to complete. When that’s assessed across agents, companies, days, months, the time lost on the phone multiplies. By integrating the immediacy of VoIP, literally one click of a mouse, a business can reclaim hours of lost time vital to moving freight.”

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Dec. 2008

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