The Last Word

Sept. 1, 2008
Road show Following the maxim that hands-on presentations provide the best learning experience, SAF-Holland is sending out its new Road Tour '08 vehicle as a traveling showroom and training center to help educate customers about its expanded product line and new technologies. The trailer exhibits SAF-Holland's product offerings, from the high capacity DH model liftgate to the super lightweight FWAL

Road show

Following the maxim that hands-on presentations provide the best learning experience, SAF-Holland is sending out its new Road Tour '08 vehicle as a “traveling showroom and training center” to help educate customers about its expanded product line and new technologies.

The trailer exhibits SAF-Holland's product offerings, from the high capacity DH model liftgate to the super lightweight FWAL aluminum fifth wheel and CB4000 trailer suspension system that spotlights SAF disc brake/axle technology. Also displayed are Holland couplings, landing gear, fifth wheels and suspensions. Detailed product model information is interactively presented onboard with user-friendly touchscreen.

A Bulldog blogs

Mack Trucks' powertrain marketing manager David McKenna is taking on a new role as the OEM's blogger. A blog has been added to the www.macktrucks.com web site so McKenna can take questions from customers and other interested parties about the company's 2010 emissions diesel engine solution, which uses selective catalytic reduction (SCR).

“We know SCR is the best choice for 2010,” McKenna said. “But we also know there's a lot of misinformation out there about this technology. Our goal is to help the heavy-duty truck customer make a truly informed purchasing decision.” Visitors to the Mack home page can click on a banner called “Talking SCR” to submit their queries and view McKenna's responses.

“…the number of automobiles in the world is growing five times as fast as its population. In the long term, this increase will only be ecologically acceptable if passenger cars and commercial vehicles become cleaner.”
Dieter Zetsche, chairman of Daimler AG

Con-way backing Braun

Con-way Freight is renewing its support of Colin Braun and Roush Fenway Racing's No. 6 Ford F-150 for the 2009 NASCAR Craftsman Truck Series. Braun, a 19-year-old Texan, teamed with Con-way Freight for the first time this year in the Series and is pursuing the Raybestos Rookie of the Year award.

“We have so much support from the folks at Con-way Freight, all the way from the management to the truck drivers,” Braun said. “I've had the opportunity to meet a lot of them this year and I'm proud to be a part of their team. “I'm really pleased that they will continue to be a part of our team as well next season. I think with the experience I have gained this year we can be contenders for a lot of race wins — and hopefully, the 2009 championship.”

“We're excited to once again sponsor Colin and Roush Fenway Racing,” said John Labrie, president of Con-way Freight. “Colin is having a great rookie year. He's a fierce competitor whose dedication and spirit mirrors that of our over 20,000 employees. We're confident 2009 will be a breakthrough year for Colin and the No. 6 truck. We're looking forward to seeing him take a checkered flag and joining him in the winner's circle during the 2009 Truck Series campaign.”

Wanted: Highway Heroes

The Goodyear Tire & Rubber Co. is seeking nominations for its 26th annual Goodyear North America Highway Hero Awards through Nov. 30th. To be considered, the following criteria must be met:

  • Nominee must be a full-time truck driver

  • Nominee must be a resident of the U.S. or Canada

  • Incident must have occurred in U.S. or Canada

  • Nominee must have been on the job or going to or from work, and in his or her rig at time of incident

  • Nominee's truck at time of incident must have had 14 wheels or more

  • Incident must have taken place between Nov. 16, 2007, and Nov. 15, 2008

“The Highway Hero program is for those who selflessly risk life and limb to come to the aid of fellow motorists or who make the world a better place for all,” said Joe Copeland, vp for Goodyear commercial tire systems. Nomination forms and details may be obtained by calling the Highway Hero Hotline at 330-796-8183. The form is available on the program's web site at http://www.goodyear.com/truck/news/hero.html.

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ATA seeks “Good stuff”

The American Trucking Assns. (ATA) is seeking nominations for the second annual Mike Russell “Good stuff” Trucking Image Award that recognizes creative implementation of the “Good stuff. Trucks Bring It” campaign aimed at generating positive awareness of trucking.

Submissions are due by Sept. 19, and the winners will be announced during the annual ATA Management Conference & Exhibition Oct. 4-7 in New Orleans. Nomination forms are available at www.truckline.com/NR/rdonlyres/5A93FF69-DC94-44B2-A031-32A7898F31FA/0/GS_AwardFlyer.pdf

The award honors the late Mike Russell, who served as ATA vp-public affairs and helped develop the “Good stuff. Trucks Bring It” campaign.

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