A. Duie Pyle has introduced a new logo and tagline, “Pyle People Deliver,” as part of its new strategic marketing initiative.

“As we prepare to celebrate our 85th anniversary in 2009, we’re looking ahead to the growth opportunities before us,” said Peter Latta, A. Duie Pyle owner & chairman. “Our new logo carries with it this optimism and the strength of our brand, while helping to set us apart from our competition in the marketplace.”

The logo keeps A. Duie Pyle’s historical orange color but shortens the company name in the logo from A. Duie Pyle Companies to simply A. DuiePyle

“By doing this, we are creating one company brand with its many offerings, including A. Duie Pyle LTL, A. Duie Pyle Warehousing & Distribution, Pyle Transport Services, and A. Duie Pyle Leasing,” said president Steve O’Kane. “It also communicates the idea of one company serving many markets, such as chemical, healthcare, automotive, industrial, and consumer products.”

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