Don't let up

Feb. 1, 2009
Although they're fluctuating a bit from week to week, diesel prices are at their lowest levels in three and a half years. Was it just last summer when we seemed headed for $5 diesel and $200 barrels of oil? Not only have we retreated from last year's unprecedented fuel prices, but it looks like these lower ones will be around for a while. The Dept. of Energy's Annual Energy Outlook 2009 predicts that

Although they're fluctuating a bit from week to week, diesel prices are at their lowest levels in three and a half years. Was it just last summer when we seemed headed for $5 diesel and $200 barrels of oil?

Not only have we retreated from last year's unprecedented fuel prices, but it looks like these lower ones will be around for a while. The Dept. of Energy's Annual Energy Outlook 2009 predicts that world oil prices will rise only moderately over the next two years, averaging $62 a barrel this year and $82 a barrel in 2010. By comparison, the average barrel price in 2008 was just over $100.

Whenever it comes, recovery in global economies will certainly create price pressures on all oil products, but DOE expects that pressure to be at least partially offset here in the U.S. by a real change in our energy consumption patterns. The report projects “virtually no growth in U.S. oil consumption” through 2030. That's not moderate or slow growth, that's “virtually no growth.” And it also expects a significant decline in imported “liquid fuels” over that same span.

DOE bases its forecast on the new fuel economy standards for light vehicles, new conservation efforts driven by increased oil consumption in other growing economies driving up imported oil prices, and a significant increase in our use of renewable energy sources such as biomass-based diesel and ethanol as well as solar and wind.

This is good news for trucking. Fuel is always at the top of a fleet's operating expenses, and after the pain of 2008, the current low prices offer some welcome relief, especially given the poor economy. But cheaper diesel also presents a potential danger.

At $4 a gallon, fleets were highly motivated to wring out every tenth of a mile per gallon to be found, whether it was in operations, driver behavior or the trucks themselves. It's hard to find the motivation or capital to continue maximum fuel-economy efforts when prices are low.

Backing off now, though, would be a huge mistake. You've learned that even small gains in fuel economy have a large impact on profitability, and you need to keep that lesson front and center for everyone in your fleet. Today's lower diesel prices are giving you a rare window of opportunity to prepare for the future methodically and intelligently, and to avoid the crisis management mentality that gripped so many when prices skyrocketed last year.

Yes, the DOE doesn't expect to see another rapid increase in oil prices in the next few years, but they warn that global demand will again outstrip production once the world's major economies see an upturn, which means prices will inevitably grow.

Then there's the major infrastructure rebuilding we're hearing so much about. Unless there's a radical change in direction, the government is going to rely on even higher fuel taxes to pay for those plans, taxes tied directly to fuel consumption. Pressure to reduce carbon emissions is also building and will likely result in regulation of truck CO2 emissions sometime in the near future.

If you're running the most fuel-efficient fleet you can, using all the tools at your disposal to limit petroleum consumption, you'll be ready for that future. If not, 2008 will seem like the good old days.

E-mail: [email protected]
Web site: fleetowner.com

About the Author

Jim Mele

Nationally recognized journalist, author and editor, Jim Mele joined Fleet Owner in 1986 with over a dozen years’ experience covering transportation as a newspaper reporter and magazine staff writer. Fleet Owner Magazine has won over 45 national editorial awards since his appointment as editor-in-chief in 1999.

Sponsored Recommendations

Reducing CSA Violations & Increasing Safety With Advanced Trailer Telematics

Keep the roads safer with advanced trailer telematics. In this whitepaper, see how you can gain insights that lead to increased safety and reduced roadside incidents—keeping drivers...

80% Fewer Towable Accidents - 10 Key Strategies

After installing grille guards on all of their Class 8 trucks, a major Midwest fleet reported they had reduced their number of towable accidents by 80% post installation – including...

Proactive Fleet Safety: A Guide to Improved Efficiency and Profitability

Each year, carriers lose around 32.6 billion vehicle hours as a result of weather-related congestion. Discover how to shift from reactive to proactive, improve efficiency, and...

Tackling the Tech Shortage: Lessons in Recruiting Talent and Reducing Turnover

Discover innovative strategies for recruiting and retaining tech talent in the trucking industry at our April 16th webinar, where experts will share insights on competitive pay...

Voice your opinion!

To join the conversation, and become an exclusive member of FleetOwner, create an account today!