Growing with Graphics
What better way to promote your brand than on the side of your truck? It's a rolling billboard seen by thousands of people each day at a fraction of the...
View a photo gallery of the winners
Editor's Choice Award
One of the unsung heroes of our military is the Army & Air Force Exchange Service (AAFES). For 115 years, the organization has provided support to the businesses that supply our military bases and personnel. To celebrate its anniversary, AAFES “wrapped” up its history on a single tractor-trailer that will travel from base to base across America...
More 2010 Vehicle Graphics Awards Winners
Advantage Fitness Products
In the world of hard bodies, Advantage Fitness Products needed a way to ensure its brand stands out. It does just that with its active fleet of 24 Ford Transit Connect vans and accompanying snappy graphics. Depicting a runner “racing” alongside the vehicle, the company's website and phone number are easily identifiable on both the sides and rear of the vehicles, creating brand identity...
Walmart Private Fleet
To raise awareness and support individuals with chronic health conditions or special needs, the Walmart Private Fleet has adorned a 53-ft. dry van with pictures of “Honorary Private Fleet Drivers” as part of its Walmart Heart program...
Kraft Natural Cheese
All cheese is not created equal. That's the message Kraft Natural Cheese wanted to present to passing motorists. And that's the message delivered as motorists see yummy nachos dripping with Kraft cheese along the sides of the trailers, and a big yellow block of cheese on the rear doors that will make motorists hungry from the start...
Big Rock Sports
Love hunting or fishing? Even if you don't, you will after seeing Big Rock Sports' fancy ode to outdoor sports on the side of its trailers...
McDonals USA Distribution
Quality food fast. That was the theme fast-food giant McDonald's was looking for when it came time to refresh its fleet of delivery trucks. The result is a simple, yet bold statement about four core food choices at McDonald's...
Justin Boot Company
A stampede of wild horses, appearing to run away from lightning bolts shooting from the sky, race toward the highway, leaving just dust in their path. A return to the Wild West? Not quite. It's just a Justin Boots trailer arriving to make its next delivery of the famous boots...
Love's Truck Tire Care/ Gemini Motor Transport
Love's is a diversified company, with both retail stores and a 24-hour roadside service operation. To better incorporate all aspects of its business, the company has begun rolling out a new graphic design on its vehicles in both divisions...
Refrigerated Express
Looking for ways to generate new revenue streams, Florida-based Refrigerated Express chose to convert the side of one of its trailers into a rolling billboard. It found a willing advertiser in the City of Santa Fe, NM, which was looking for cost-effective ways to reach potential visitors in other parts of the country...
Sunoco
Looking to update its trailer graphics, increase brand awareness, and better tie its retail outlets with its logistics functions, Sunoco took a tested design and gave it a modern appearance...
Special Award
U.S. Air Force Reserve
Drawing attention to the Air Force Reserve is vital to recruitment efforts. Keesler AFB's new fifth wheel hauler graphics are helping recruit interest in the Reserve in the tri-state Gulf Coast region...
