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Uber Freight launches Broker Access: Revolutionizing freight management with digital solutions

Uber Freight launches Broker Access

Nov. 14, 2024
The capacity-as-a-service solution evolved from the company’s existing Market Access platform and marks an expansion of Uber Freight's marketplace technology.

Uber Freight recently launched Broker Access, a new program that enables brokers to book and execute loads digitally on Uber Freight’s carrier network while remaining the sole broker on the load. The capacity-as-a-service solution, which was designed to supercharge productivity, service levels, and business growth for brokers of all sizes, evolved from the company’s existing Market Access platform and marks an expansion of Uber Freight's marketplace technology.

Broker Access helps digitize and automate broker operations by making it easy to post, execute, track, and pay for loads with a user-friendly self-serve portal or via turnkey API, EDI, or TMS integrations. The program also unlocks access to Uber Freight’s private network of fully vetted and tech-enabled carriers, ensuring brokers can service their customers reliably and mitigate fraud risks. 

“Our platform is now more accessible and connected than ever, and brokers love the experience Broker Access delivers,” Lior Ron, founder and CEO of Uber Freight, said. “This solution gives them the tools to not only optimize their freight operations but also to focus on growing their business and strengthening relationships across the supply chain. With Broker Access, we’re continuing to move the industry closer to a more efficient and connected freight ecosystem that is smarter, more efficient, and delivers value for all.”

See also: Uber Freight expands cross-border logistics footprint in Mexico

Key features of Broker Access include:

  • End-to-end visibility: Real-time tracking, automated updates, and a centralized portal for complete transparency across every shipment.
  • Load execution: Brokers can quickly book, manage, and tender loads through an intuitive self-serve platform or through integrations with Uber Freight’s carrier marketplace.
  • Complete control: Brokers can take complete control of load pricing, bid interactions, carrier selection, or sit back and let the automation features work per their direction. 
  • Fraud mitigation: Advanced carrier vetting and monitoring help reduce risks and ensure reliability in a competitive marketplace. 

Early adopters of Broker Access have already experienced improvements in productivity, efficiency, and service quality, according to Uber.

“Uber Freight's launch of Broker Access exemplifies leadership in redefining what a capacity network can offer," Anthony Sutardja, CEO of Parade, said. "At Parade, we aim to expand capacity access by enabling our customers to connect with carriers where they prefer to do business. Our integrated partnership with Uber Freight's Broker Access significantly broadens capacity options for freight brokers, empowering them to support their growth with trusted access to quality carriers.”

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FleetOwner Staff

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Kevin Jones, Editorial Director, Commercial Vehicle Group

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