Fonds Éco IGA has chosen to launch celebrations for its 10th anniversary in Quebec City, at Ste-Foy’s IGA QB Coop—and not in an ordinary way. The company is using the occasion to unveil the first electric converted refrigerated home delivery van in Canada. Home delivery of groceries in a zero-emission van will be made possible thanks to an initiative led by Fonds Éco IGA.
“We’re proud of what Fonds Éco IGA has become and has accomplished in the past 10 years,” said Carl Pichette, Sobeys vice-president–Quebec marketing. “Actively contributing to sustainably protecting, conserving and enhancing the environment is vitally important. I would like to commend and thank the many IGA merchants who have committed to this cause.”
The van was converted by EcoTuned, a Quebec-based company. Come spring, this first van will take a tour through some of Quebec’s regions—Sherbrooke, Gatineau and Drummondville—and stop by various merchants so they can show it to customers. Stores will also have a chance in coming months to win one of four refrigerated electric home delivery vans as part of Fonds Éco IGA’s 10th anniversary celebrations.
Since it was founded in 2008 by Quebec’s IGA merchants, Fonds Éco IGA has financed more than 2,000 projects in communities throughout Quebec as well as some cities in New Brunswick.
Access www.iga.net to learn more.
