A joint video by Geotab and Lytx demonstrates how telematics and dashcam technology can enhance driver protection, reduce costs, and improve road safety.
The video features Roger Hoene, a 43-year trucking veteran at 3 Sisters Logistics, who swerved to avoid hitting a pickup truck that entered his lane, rolling his truck as a result. “It was a beautiful day—bright and sunny—you couldn’t have asked for a much better day to drive,” Roger said. “I was headed to the job site when a driver came out of a private driveway and never stopped.”
Thanks to Geotab telematics and Lytx Surfsight dashcams, 3 Sisters provided authorities and insurers with collision reconstruction data and dashcam footage, clearing Roger of fault. “After seeing the video, the officer said our driver likely saved this kid’s life,” Leslie Tarble, president and co-owner of 3 Sisters Logistics, said.
Initially skeptical of dashcams, Roger now sees their value: “I wasn’t a big fan of putting cameras in trucks to begin with; I’m old school … But it turned out to be a good thing for me.”
See also: Fontana: Cameras and fleet safety
Before implementing telematics and video through Geotab Reseller Argos Connected Solutions, 3 Sisters recognized the need to manage safety and prevent rising insurance costs as their fleet grew. By deploying Geotab GO Devices and Lytx Surfsight cameras, it strengthened its relationship with its insurance provider and saw a 30% reduction in insurance premiums. Drivers feel more confident and reassured, knowing video evidence can protect them from false accusations.
“I can’t say enough great things about the Argos team. They’ve been an amazing partner, helping us navigate technology options through Geotab,” Tarble said. “As a small business, their expertise has saved me countless hours and allows me to make informed, quick decisions. I truly value and trust their guidance.”
The 3 Sisters Logistics story reflects a recent Geotab report, finding that 86% of drivers believe the risk of driving accidents has increased in the last five years, while 76% observe an increased use of mobile phones while driving and other risky road behaviors. These trends underscore the need for ongoing driver training and support.
