What do fleet owners look for in their next light-duty pickup purchase? Practicality? Capability? Fleet owners might cite these superlatives, but there’s no denying how well a good-looking truck contributes to a positive first impression or the company’s ability to stand out from the competition. Something that stands out from other work trucks on the road is also a plus.
These updates include an available 6-ft. bed across the lineup (excluding the base model) to accommodate the “diverse needs” of its pickup customers. Nissan also increased the Frontier’s maximum towing capacity from 6,640 lb. to 7,150 lb. Further, Nissan increased towing capacity by about 500 lb. across all trims and configurations. The maximum payload capacity is 1,620 lb.
I wasn’t able to take the truck off-road in the short time I had it (huge bummer), but I was able to test its handling on snowy and icy city streets. My conclusion: The truck handles very well, likely because of its Bilstein shocks. Even my neighbor, who I took for a spin around the block, likened the truck’s handling to his personal Nissan sedan.
Had I been able to take the truck off-road, I would have experienced its electronic locking differential and made better use of its all-terrain tires. And while Nissan’s Intelligent Around View monitor (or 360-degree camera) was helpful prancing around the suburbs, enhancements to the camera give 2025 Frontier Pro-4X drivers the ability to view their truck at speeds up to 12 mph with the Off-Road Mode view.
See also: 2025 new models: Light-duty vehicles
A cab full of details
Carrying over the intention to meet customers’ needs, the updates in the cab include an available larger infotainment system, a standard telescopic-adjusting steering wheel, and a standard power sliding rear window, among other features.
As for my personal tastes, I’m all about aesthetics—I appreciate attention to detail and cohesive appointments. So naturally, I felt right at home in the new Nissan Frontier Pro-4X. The cab exudes aesthetic appeal from its bright-orange-stitched accents that extend beyond the seats and into the leather-wrapped dash and door handles to its newly available larger infotainment screen (12.3 in. to be precise), which adds a more advanced, sophisticated flair to the rugged midsize pickup. The large infotainment system also accommodates a split-screen view where drivers can customize the truck’s functions and features to their needs and desires.
Comfort isn’t something I typically associate with midsize pickup trucks, but it’s a feature I most certainly miss. Thankfully, it wasn’t something Nissan missed when designing the 2025 model. Drivers get a six-way adjustable seat with a two-way lumbar adjustment, while the passenger seat features a four-way adjustment in the Pro-X/Pro-4X and SL trims. Comfort was, however, somewhat lacking in the back seat, as my 5’9 frame sat rather too tight on the seat. Though, I’ve come to expect this with midsize pickups.
Each time I climbed into the six-way adjustable seats, my phone automatically connected to the truck’s infotainment system, thanks to wireless Apple CarPlay and Android Auto connectivity, which is new for the model year. The cab also features wireless phone charging, multiple ports to charge devices (along with a 120V outlet on the back side of the center console), a 10-speaker Fender sound system, and storage under the back seat.
See also: The next-generation Ford E-Transit gets practical upgrades
Work and safety features
Nissan ensured its 2025 Frontier Pro-4x is ready for work.
The truck is available with a Utili-track channel system, which lines three sides of the truck bed and offers tie-downs that can be adjusted along the tracks to secure equipment and other types of cargo. This truck also features two additional stationary tie-downs toward the tailgate on both sides of the bed.
It also features a spray-on bedliner, a handy bed-mounted 120-volt AC outlet to power tools or other devices, and LED lighting on the sides of the bed.
Along with the above work perks, the whole Frontier lineup comes standard with Nissan’s Safety Shield 360 suite, which includes rear cross traffic alert, rear parking sensors, lane departure warning, blind spot warning, adaptive cruise control, automatic high beams, and Nissan’s Intelligent Driver Alertness feature warning drivers when they may be inattentive or drowsy. The Frontier SL also features traffic sign recognition.
See also: Ram 1500 Tradesman: A work truck with unexpected perks
Overall, I found the 2025 Frontier completely appropriate for worksites in smaller or more congested areas. Its size allowed me to whip around town and find parking easily. Further, each ride in the pickup was comfortable and convenient thanks to its technology features and multi-way adjustable seats and telescopic steering wheel.
With its rugged looks and its aesthetic appeal inside the cab, its safety technology, and maneuverability, I didn’t find the Frontier lacking much.