Product Spotlight: Asset tracking solutions

March 25, 2025
Large and small commercial fleets can benefit from real-time monitoring of powered and non-powered assets. This product spotlight explores the latest tracking solutions for trucks, trailers, and other assets.

This product spotlight highlights asset tracking solutions tailored for the challenging environments encountered in the transportation sector.

Many of these solutions offer real-time monitoring of powered and non-powered assets that can integrate with existing fleet management systems. GPS tracking, geofencing, and customizable alerts can ease fleet managers' minds by enhancing asset visibility. Most of these products are designed for the rugged trucking, construction, and transportation industries. 

Geotab 

Geotab says its GO Anywhere offers a secure and scalable solution for managing and tracking assets across industries. Including trailers, construction equipment, and logistics tools, GO Anywhere allows businesses to monitor powered and non-powered assets. Built on Geotab’s platform, it can integrate with existing fleet management systems. Geotab says GO Anywhere provides dependable data on asset movement with GPS tracking and real-time location updates. Featuring MyGeotab integration, users can manage all assets through a single platform, optimizing asset utilization and enhancing operational efficiency. 

Lytx

Lytx’s asset tracking application helps fleet managers get real-time insights on asset locations, optimize utilization, and secure machinery. The company says its GPS asset tracking technology enhances visibility into usage and integrates with existing fleet management tools, ensuring resources are allocated as efficiently as possible. Key features that streamline operations include customizable notifications and geofencing. Fleet managers are notified when a vehicle has remained dormant, when an asset enters or leaves a custom geofence, or when battery life drops below a designated threshold.

Phillips 

Phillips Connect offers solutions that support fleet asset monitoring with gateway solutions. Fleets can get real-time visibility into trailer location, status, and health with options ranging from fully integrated gateways to covert installation, connected, battery, and solar power. GPS tracking enhances visibility, efficiency, and security across all fleet assets. Advanced GPS tracking and customizable dashboards are available through the Connect1 Platform. Scalable expansion options with a range of sensors provide deeper insights to enhance trailer health, cargo capacity, and overall asset performance.

Road Ready

Road Ready’s telematics solutions for all trailer types are designed to optimize fleet efficiency and asset protection. The company says its track-and-trace system provides real-time GPS location updates, geofencing, and movement history. The Road Ready sensors offer volumetric cargo monitoring, helping fleets maximize trailer utilization and reduce empty miles. Tire health solutions integrate with tire pressure and inflation systems, providing real-time pressure and temperature monitoring to prevent blowouts and improve fuel efficiency. According to the company, with integration into the Road Ready platform, fleets gain actionable insights that enhance safety, reduce downtime, and improve operational performance—all while keeping valuable assets visible and protected.

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RTA Fleet

RTA Fleet360 is a fleet management information system designed to monitor all vehicles, equipment, and tools from one system. The system tracks asset availability, preventive maintenance, repairs, warranties, and costs. It integrates with telematics, fuel, charging, accounting, and virtually any software needed. Users can manage asset allocation, utilization, billing, and more. The system allows fleets to upload and save relevant files and images like accident reports, damage images, warranty details, inspections, vendor notes, and more. The Inspect tool can ingest and manage DVIRs in real time to take swift action and minimize downtime. 

Samsara

Samsara’s Asset Tag is a compact, durable tracking device designed to enhance visibility and security for physical operations. Built for construction, transportation, and manufacturing industries, the Asset Tag uses Bluetooth Low Energy technology to provide real-time location data for non-powered assets such as tools, trailers, and equipment. Integrated with Samsara’s Connected Operations Cloud, it enables fleets to streamline asset management, reduce losses, and improve operational efficiency. Samsara says the Asset Tag features long battery life, rugged design, and scalable deployment to help organizations locate assets faster, optimize utilization, and prevent theft.

Trimble

Trimble says that its Transporeon Visibility allows users to access the locations of shipments and vehicles in real time and provides an accurate estimated time of arrival information. Integrations with Trimble TMS products and the Trimble Trust Center allow connections between solutions and automated data sharing when consent is given and specific criteria are met. Transporeon Visibility offers real-time freight tracking via an at-a-glance, customizable user interface, and reliable ETA predictability to stay ahead of disruptions and proactively manage exceptions. 

Verizon Connect

Verizon Connect Equipment Asset Tracker (EAT) provides real-time location tracking, status updates, and productivity insights, enabling businesses to optimize operations and reduce downtime. With wired and battery-powered options, the EAT suits various equipment, including powered heavy machinery, trailers, and dumpsters. According to the company, the EAT's compact size and discreet installation help deter theft and aid in asset recovery. Its centralized tools and reporting capabilities allow fleet managers to address issues and enhance device performance proactively.

About the Author

Jenna Hume | Digital Editor

Digital Editor Jenna Hume joined FleetOwner in November of 2o23 and previously worked as a writer in the gaming industry. She has a bachelor of fine arts degree in creative writing from Truman State University and a master of fine arts degree in writing from Lindenwood University. She is currently based in Missouri. 

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