In a connected world, knowing where product is at all times has never been more important. While mobile apps are great for games and social media, where is the app that helps its user find his load and improves communication for the transportation industry?
With 97% of trucking companies operating 20 or fewer trucks, how can mobile technology be leveraged to effectively connect shippers and carriers? The LOCATE App provides an answer.
LOCATE is a load tracking technology that provides shippers and brokers on-demand tracking—from the driver’s mobile phone—of their full truckloads handled by third-party carriers. The driver installs LOCATE free of charge onto his phone, and then the shipper/broker receives live location updates as well as loaded, empty, and arrival/departure notifications. Benefits of LOCATE include:
•Visibility—improve tracking compliance
•Customer service—proactive communication via service alerts
•Carrier diversification—lower costs while increasing capacity
•Staff efficiency—leverage mobile to resolve problems at a fraction of the cost
•Liability—reduce claims with temperature verification and eliminate unsafe phone calls