Ecolution
Vimeo com 846082185 653babaa2ebab

Florida fleet to test ‘eco-friendly’ reefer trailers

Oct. 27, 2023
Avalon Wheeler Freight Services is working with Ecolution Power to advance the sustainable energy company’s MARS technology, which uses kinetic energy to recharge reefer batteries.

Ecolution Power Company, which specializes in sustainable energy technologies, and Avalon Wheeler Freight Services (AWFS), a Florida-based transportation company, are working together to develop a fleet of “eco-friendly” refrigerated trailers.

Through their agreement, AWFS will be the first customer to use Ecolution’s reefer prototype, which utilizes recycled kinetic energy to recharge its batteries while in motion and power the trailers’ transport refrigeration unit (TRU). AWFS’s goal is to retrofit its fleet of 40 reefer trailers with Ecolution’s Module Active Response System (MARS) technology, the brainchild of Johnny Then-Gautier, Ecolution co-founder and CTO.

“Joining forces with Ecolution perfectly aligns with AWFS’s commitment to operate a fleet that prioritizes environmental sustainability,” Sandy Perez, AWFS owner, president, and CEO, said in a news release. “We eagerly anticipate launching this pilot initiative with Ecolution, paving the way for widespread adoption across our refrigerated vehicles.”

The move underscores AWFS’s dedication to advancing “cutting-edge green energy technologies,” the company said. Testing for the venture, which marks “a significant step in establishing an affordable, clean, and sustainable energy alternative for the freight sector,” is expected to being in early 2024, Ecolution reported.

“Ecolution’s MARS technology reduces the need for reefer trailers to rely on diesel fuel generators to power refrigeration,” Ecolution CEO Johanne Medina Then said. “By harnessing and storing kinetic energy, we are transforming the landscape of refrigerated transportation. This offers significant cost benefits to freight companies like AWFS and promotes cost savings on fuel, while creating a more sustainable fleet.

“The MARS system can also heat and cool the tractor’s cabin, saving an estimated gallon of diesel fuel consumed by the truck each day to control cabin temperature. This savings amounts to roughly $1,000 saved per month.”

About the Author

Commercial Vehicle Staff

Voice your opinion!

To join the conversation, and become an exclusive member of FleetOwner, create an account today!

Sponsored Recommendations

Optimizing your fleet safety program using AI

Learn how AI supports fleet safety programs with tools for compliance monitoring, driver coaching and incident analysis to reduce risks and improve efficiency.

Mitigate Risk with Data from Route Scores

Route Scores help fleets navigate the risk factors they encounter in the lanes they travel, helping to keep costs down.

Uniting for Bold Solutions to Tackle Transportation’s Biggest Challenges

Over 300 leaders in transportation, logistics, and distribution gathered at Ignite 2024. From new products to innovative solutions, Ignite highlighted the importance of strong...

Seasonal Strategies for Maintaining a Safe & Efficient Fleet Year-Round

Prepare your fleet for every season! From winterizing vehicles to summer heat safety, our eBook covers essential strategies for year-round fleet safety. Download now to reduce...