“We are incredibly pleased to welcome Brad to PLM,” Keith Shipp, PLM Fleet president and CEO, said in a news release. “His leadership will be instrumental in driving innovation, enhancing our customers’ experience, and delivering new solutions to our refrigerated fleet product portfolio.
“At PLM, we’re committed to expanding the boundaries of what’s possible with refrigerated trailer management, and Brad has a clear vision and proven track record of delivering transformative projects.”
Jacobs brings extensive experience in the North American fleet industry, having most recently driven growth at Merchants Fleet, where he led product development, technology, and client consulting. At PLM, Jacobs will oversee technology and IT, marketing, and personalized customer solutions.
He will be based at PLM’s Fleet Solutions Center headquarters in Newark, New Jersey.
“PLM’s commitment to its clients is central to its success, driving innovation and encouraging creative thinking beyond traditional limits,” Jacobs said. “I deeply appreciate this client-focused approach and am excited to join the company at such a pivotal moment, working alongside some of the brightest talents in the industry.”