Wendy Leavitt

Director, editorial & market development ,
Fleet Owner


Wendy Leavitt joined Fleet Owner in 1998 after serving as editor-in-chief of Trucking Technology magazine for four years.

She began her career in the trucking industry at Kenworth Truck Company in Kirkland, WA where she spent 16 years—the first five years as safety and compliance manager in the engineering department and more than a decade as the company’s manager of advertising and public relations. She has also worked as a book editor, guided authors through the self-publishing process and operated her own marketing and public relations business.

Wendy has a Masters Degree in English and Art History from Western Washington University, where, as a graduate student, she also taught writing.  

LAPD seeking better police officer safety via telematics

Dana Point, CA. “More police officers die of traffic accidents than any other cause,” Los Angeles Police Department (LAPD) assistant commanding officer, Michael C. Williams, said during a presentation at Telogis Latitude today. The LAPD fleet sees some 500 preventable accidents per year among their thousands of patrol cars, according to Williams, a figure he would like to see drop to zero.

On the eve of disruption

Dana Point, CA.  In his opening address at the Telogis Latitude 2014 meeting here this morning, company CEO, David Cozzens, shared a vision of business in the future from the Telogis perspective. The title of his speech tells it all: “The Age of Disruption: Using Connected Intelligence to Lead and Differentiate.”

Safety solution built for law enforcement agencies unveiled by Telogis/Ford

Dana Point, CA. The Telogis annual user group meeting, Telogis Latitude 2014, officially began tonight with a welcome reception for the more than 400 attendees gathered here. The theme for this year’s meeting is “Driving transformation through the power of connected intelligence,” and the first announcement, from Telogis and Ford Motor Company, (released earlier today at another event) was squarely on that topic.

Eye on training 

Company: Crowder College, Transportation Training department, Neosho, MO

Operation: A mixed fleet of 10 late-model Class 8 tractors with trailers used to teach professional truck driving and diesel technology to entry-level students


Crowder College is a two-year community college offering a wide range of degrees and certifications, including professional driver training. The school is proud of its program for drivers.

Velociti to offer subscription-based technology deployment services

San Diego, CA. Velociti, Inc. announced the introduction of a subscription-based option for the delivery of its various technology deployment services at a press conference held here yesterday during the 2014 ATA Management Conference & Exhibition. Deryk Powell, president of Velociti, made the announcement.

Mack’s Pinnacle now standard with mDRIVE automated manual transmission

San Diego, CA. The Mack mDRIVE automated manual transmission is now standard on the Mack Pinnacle highway model. Stephen Roy, president of Mack Trucks North American Sales and Marketing, made the announcement here at the ATA Management Conference & Exhibition. The increasing popularity of the mDRIVE, driven by its proven performance and benefits, led to the decision, he said. More than 50% of Pinnacle models sold now are already spec’d with the transmission, which was introduced in 2010.

SmartDrive rolls out have-it-your-way onboard video monitoring choices 1

San Diego, CA. SmartDrive Systems announced the release of its new SmartDrive Assurance product line, offering a range of camera, integration and program configuration options for fleets. The announcement was made here at the 2014 ATA Management Conference & Exhibition.

With SmartDrive Assurance, fleets that want to measurably reduce risk by adding a video-based safety program can now select from three different packages designed to target their specific risk areas.

Driver pay for performance “essential” says Prosperio

San Diego, CA. Traditionally, over-the-road (OTR) truck operators’ pay has been calculated on a base mile rate (cents per mile) or as a percentage of shipment revenue, but that has to change, according to Beth B. Carroll, managing principal for the Prosperio Group, a sales compensation consulting firm serving transportation and supply chain companies.

DDC FPO unveils iCapture back-office freight billing solution

San Diego, CA. DDC FPO, a Divison of the DDC Group, chose the ATA Management Conference & Exhibition to officially introduce its new back-office solution for freight billing called iCapture. According to Chad Crotty, vice president of sales for the company, the new automated solution can eliminate up to 90% of the keystrokes required to handle the billing process manually thanks to “highly intelligent, context-based technology” developed to reduce human error and streamline effort.

Acuity adds new trucking specialist position


San Diego, CA. In recognition of the company’s commitment to the trucking industry, Acuity announced today that they have created a new position, that of trucking specialist. Cliff Johnson, an industry veteran, will fill the role. The announcement was made at a press conference here at the 2014 ATA Management Conference & Exhibition.

Mesilla Valley expecting to save more than $1M per year with FlowBelow AeroKits

San Diego, CA. Tractor aerodynamics company, FlowBelow, held a press conference Saturday afternoon here at the ATA Management Conference & Exhibition to announce that Mesilla Valley Transportation (MVT) is currently installing FlowBelow Tractor AeroKits on all its trucks. According to FlowBelow, MVT expects to save in excess of $1M per year on fuel (or about 300,000 gallons of diesel) by installing the AeroKits on its more than 1,200 tractors.

Private fleets: The measure of success 

Talk to anyone who runs a private fleet and the first thing you are apt to hear about is customer service—and for good reason. The ability to deliver highly personalized, top-rate customer service is arguably the most important value private fleets can bring to their parent organizations.
Great customer service is not a static goal, however, a fixed star to reach for every day.

“Unprecedented growth” at Fleet Advantage

Growth in 2014 has exceeded expectations according to Fleet Advantage, which recently announced the company’s Q2 results.

Fleet Advantage first half 2014 highlights include:

• Lease origination volume in excess of $165 million

• New equipment orders in excess of 1,500 vehicles

• Expansion of interim loan facilities to $100 million

• Increased funding capabilities in excess of $250 million annually

Truck trade cycles at a tipping point

John Flynn, president and CEO of Fleet Advantage, has spent decades studying the cost of operation for truck fleets, especially as it relates to truck lifecycle cost.  Right now Flynn is seeing what he calls an “inflection point” in the truck market, a point after which the way fleets manage their equipment assets will be irrevocably changed from what came before.

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