What better way to promote your brand than on the side of your truck? It's a rolling billboard seen by thousands of people each day at a fraction of the cost of traditional advertising. At one time, only fleets that could afford to put anything more than the company name on their trucks did. But today, fleets that wrap their vehicles can benefit from both a financial and brand awareness perspective.

What follows are some leading examples of how fleets are leveraging vehicle graphics. The winners chosen by the Fleet Owner staff, including our Editor's Choice Award winner, represent examples of how key words and images can effectively promote a brand — and even teach a little history along the way. So browse through the following pages as Fleet Owner presents its Annual Vehicle Graphics Award finalists.

Visit the Vehicle Graphics Awards Page.