Chrysler marketing vp exits

May 30, 2007
George Murphy, the Chrysler Group’s senior vp of global brand marketing since February 2001, is leaving the car and truck maker to pursue other opportunities

George Murphy, the Chrysler Group’s senior vp of global brand marketing since February 2001, is leaving the car and truck maker to pursue other opportunities. Chrysler has not yet named a replacement.

Murphy joined Chrysler after two years with Ford Motor Company, where he was general marketing manager for the Ford Division. Prior to joining Ford he was with General Electric for 11 years, attaining the position of corporate vp before choosing to change industry sectors.

Murphy had been a key player behind Chrysler’s efforts to retool its Jeep and Dodge brands, including the roll out of a new ad campaign featuring the tag line, “Engineered Beautifully.”

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