Operations

War and fleets: 75 years ago after the attack

Dec. 7, 2016

It was a frightening day 75 years ago as Pearl Harbor, HI burned and the United States was about to enter World War II. After it happened on Dec. 7, 1941, fleets had already begun to pivot and added patriotic themes and messaging to their ads in Fleet Owner by January.

Aaron Marsh

A look at those historic ads and some content from the magazine tells a slice of the story of the war effort — and trucking's role in it. Fleet Owner takes a look across the expanse back to January 1942, Vol. 28, No. 1, to see what we can learn.

About the Author

Aaron Marsh

Before computerization had fully taken hold and automotive work took someone who speaks engine, Aaron grew up in Upstate New York taking cars apart and fixing and rewiring them, keeping more than a few great jalopies (classics) on the road that probably didn't deserve to be. He spent a decade inside the Beltway covering Congress and the intricacies of the health care system before a stint in local New England news, picking up awards for both pen and camera.

He wrote about you-name-it, from transportation and law and the courts to events of all kinds and telecommunications, and landed in trucking when he joined FleetOwner in July 2015. Long an editorial leader, he was a keeper of knowledge at FleetOwner ready to dive in on the technical and the topical inside and all-around trucking—and still turned a wrench or two. Or three.

Aaron previously wrote for FleetOwner.