Marc Springer tried to promote a positive image of the trucking industry while starring on A&E’s Shipping Wars.
Remember when movies like Smokey and the Bandit and Convoy were at the height of pop culture back in the ’70s? Truck drivers were depicted as road warriors and modern-day cowboys—heroes even. A lot has changed in four-plus decades. Technology has taken on a much larger role in the industry, and the industry as a whole is more heavily regulated and held more accountable than ever before. But Jim Gardner, vice president of marketing at Omnitracs, says he believes that romantic ...
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