• Goodyear: Long-haul fleets desire more tire life most of all

    Survey data helped focus development of new Endurance line, tire maker says.
    Sept. 28, 2017
    3 min read
    Goodyear39s new Endurance LHD model The complete line of Endurance tires which will number six models in all will be available by January 2018 Photo Sean KilcarrFleet Owner

    Dustin Lancy, marketing manager for the Goodyear’s commercial tire division, said that a proprietary poll of 590 fleets is helping focus the company on the key “must have” attributes of truck tires – and the top one is long miles to removal.

    “We surveyed long-haul fleets to find out what the top 20 attributes of their truck tires and long miles to removal came out on top, followed by fuel economy and getting more even wear,” he explained to Fleet Owner during the North American Commercial Vehicle (NACV) show this week.

    Thus that demand for “long life” became the development focus of the company’s new Endurance line of truck tires – with Goodyear unveiling the most recent addition to that line, the Endurance LHD tire, short for “long haul drive,” at NACV.

    “It’s about getting not just longer life with the initial tread but also as a retread,” Lacy explained, noting that Goodyear is now halfway through the introduction of its Endurance line: three of the line’s six tires – the new Endurance LHD, Endurance WHA (for waste haul applications) and Endurance RSA (a regional long-haul model) – are now available to trucking companies.

    Goodyear UniCircle retreads.

    By January 2018, he expects the full six-model Endurance line will be available.

    Several key design features help the Endurance LHD both attain more mileage and save fuel as well, Goodyear noted:

    • A new cap-base and tread combination to help achieve longer miles to removal as well as lower rolling resistance.
    • A new sidewall compound to help lower rolling resistance and promote fuel efficiency.
    • A steel belt package to help provide enhanced casing toughness
    • A “shoulder wedge,” which was developed to help stabilize the tire’s belt package while improving its longevity.
    • Goodyear’s proprietary “Tredlock Technology” helps stabilize the tire’s tread area, increasing resistance to irregular wear and thus boosting longevity.

    The “zig zag” pattern of Goodyear’s Treadlock pattern in the tire tread blocks runs both vertical and parallel to the tire’s surface, the company added, which helps lead to more uniform wear, a better ride, and less vibration.

    The Endurance LHD is currently available in size 295/75R22.5 (Load Range G) and 11R22.5 (Load Ranges G and H). Another size, 11R24.5 (Load Range G), will become available in December. Sizes 11R24.5 (Load Range H) and 285/75R24.5 (Load Range G) will be available in January 2018.

    Goodyear also currently plans to introduce a matching retread for the Endurance LHD by the summer of 2018, Lacy noted, using the company’s “spliceless” UniCircle retreading system, which he said helps retreads better match the shape of specific Goodyear tire casings.

    The next big tire challenge in the trucking space, however, is going to focus on developing more what he called “hybrid” tires – models capable of operating in both long-haul and regional/urban environments.

    “A ‘catch all’ tire is the holy grail,” he explained. “We’re aiming to try and fill that gap for fleets in both long-haul and regional operations with a ‘super regional’ type of tire. The larger fleets are asking for that.”

    About the Author

    Sean Kilcarr

    Editor in Chief

    Sean Kilcarr is a former longtime FleetOwner senior editor who wrote for the publication from 2000 to 2018. He served as editor-in-chief from 2017 to 2018.

     

    Voice your opinion!

    To join the conversation, and become an exclusive member of FleetOwner, create an account today!

    Sign up for our free eNewsletters

    Latest from Brakes, Tires & Wheels

    Photo: FangXiaNuo | 2197875993 | Getty Images
    truck tire lug nut removal with air compressor
    To say TPMS is a curveball to mounted tire programs is a disservice to curveballs. This invaluable truck tire technology is complicating maintenance.
    104099526 | Welcomia | Dreamstime.com
    rohlwing tire tracks
    Names you’ve never heard of are becoming major truck tire players.
    Oleh Bilovus | Dreamstime.com
    According to ACT Research, Trump's tariff policies create economic uncertainty for trucking.
    At the start of 2025, ACT Research analysts said the U.S. faced a 20% chance of recession. But those fears rise as ‘presidential flip-flopping’ creates more business risk and ...