Mitsubishi Fuso Truck and Bus Corp. (MFTBC) and Nissan Motor Co. have signed an agreement for reciprocal supply of light-duty trucks in Japan. The deal allows Daimler’s Fuso brand to expand its portfolio in the 5 tons GVW and under segment in that country.
“With our growth strategy ‘Fuso 2015’ we will significantly improve the satisfaction of our customers,” said Albert Kirchmann, MFTBC president & CEO. “Our latest achievement is the Fuso Canter Guts to be offered from 2013, which will round off the bottom of our broad range of light trucks.”
Beginning in January, Fuso will offer the light-duty truck “Fuso Canter Guts” to the Japanese market, which is known under Nissan’s model name Atlas F24. In return, Nissan will sell the light-duty Fuso Canter under the new model name NT450 Atlas. Initially, the mutual deliveries scope will total about 1,300 units, Daimler said.
According to Daimler, the goal of the cooperation is to utilize the expertise of both manufacturers with a view to bolstering the business with light-duty trucks in Japan. The present agreement on reciprocal supply of trucks will enable both partners to expand their truck assortment, realize economies of scale and achieve savings in development costs. This will lead to increased efficiency and productivity for both sides.