Comdata announced that the first transaction using its cardless fueling technology occurred this week at the Love’s Travel Stop in Pauls Valley, OK.

The Comdata cardless solution automates the fueling process and data entry requirements with the use of an RFID tag. The technology speeds the fuel delivery process and reduces the chance for errors or fraudulent transactions, the company said.

Love’s is near completion of enabling all 292 of its locations to accept cardless transactions. In addition, Travel Centers of America (TA) is in the process of equipping all of their locations to accept cardless transactions.

“Comdata redefined the marketplace by introducing the first universally accepted fuel card for the transportation industry in 1981, and we continue to look for ways to bring innovation to the industry. Cardless technology is the way of the future in fuel transaction processing,” said Steve Stevenson, president of Comdata. “Our vision is to provide an industry-wide solution that is deployed on an open platform; allowing all merchants, billing card companies and fleets to take advantage of a flexible platform. As a trusted, independent partner with over 40 years of experience and understanding of the transportation industry, Comdata continues to invest in and deliver pioneering solutions to make the fuel transactions easier, faster and more secure than ever before.”